AI Insights · Timothy · January 2021
Brazil's Top Business Finance & Solutions Apps in Q4 2020: A Performance Snapshot
A Sensor Tower analysis of Brazil's leading Business Finance & Solutions applications reveals their performance trends in Q4 2020. Downloads, revenue, and user engagement data showcase the sector's dynamics.
Brazil's Top Business Finance & Solutions Apps: Q4 2020 Performance
The fourth quarter of 2020 was a bustling period for Business Finance & Solutions applications in Brazil. Sensor Tower's data provides a comprehensive look at how the top applications in this category fared during this time.
QuickBooks Accounting saw a steady increase in revenue, ending the quarter with $236K, up from $171K at the start of the period. Downloads peaked at 923K in the last week of December, while weekly active users saw an uptick, reaching 6.5K from an earlier low of 5.9K.
Invoice2go: Easy Invoice Maker experienced fluctuations in revenue, with a notable peak of $191K in late November. Although downloads remained relatively low, they surged to 50K in the final week of December. Weekly active users concluded the quarter on a high note with 2.1K, an increase from the 1.9K at the quarter's commencement.
For Invoice Maker & Billing App, revenue showed variability with a closing high of $111K in the last week of December. Downloads echoed this pattern, with a notable increase to 76K in mid-November. Active user data was not available for this application.
Weebly by Square also witnessed revenue ups and downs, concluding the quarter at $26K. Downloads remained relatively stable, with a slight increase to 73K in the final week. The app's active users displayed a slight decrease from 2.3K at the beginning of the quarter to 2.1K by the end.
Expensify - Expense Tracker showed modest revenue figures, ending the quarter at $7K after a mid-quarter peak at $55K. Downloads were sporadic, with a noteworthy spike of 25K in early December. Active users remained steady, with a slight increase to 374 from an earlier 410 in the quarter.
For more insights and detailed app performance data, Sensor Tower's platform remains the go-to resource.